WORX developed a Facebook only social media campaign for Crystal Rock, which led to record social responses for the client partner and $25,000 of contribution to the United Way annual campaign.
Like all other marketing channels, social media channel design should align with your strategic business goals. WORX has been a thought leader in the social media space since its inception (remember Myspace pages?), building strategies and content to bolster what you can provide. While your social media solution will be custom built, WORX will aim to expand your online density, treat social as your public intranet, and give your customers control of how to engage with the brand. And rather than solely measure its value in Likes, Followers and Posts, your social media will be measured by the many ways it connects your brand communications content online.